Spot opportunities during your day job you might spot things that don’t work properly and can be improved, or think of a really elegant solution which you want to

3. Log ideas

Set yourself the challenge of spotting and photographing ten different bits of design that you think could be improved, it could be a form you have to fill in or a service being delivered. Keep a communal log of ideas individually or in your team and talk through during team meetings – consider using the Sticky Dots Method to help prioritise.

4. Challenge

Invite a critical friend, someone elsewhere in the organisation, to challenge and offer support and fresh thinking.

Share knowledge and tell stories about your ideas.

Set out your approach – how your idea will work – think about your target users and their needs.

See Stakeholder Analysis Tool

Got an idea – what do you need to make it happen – people, resources and where might they come from?

See Planning Tools

Think creatively how could you get stuff for free – who might you partner with – could you trade in kind?

See Collaborative Outcomes Tool

How will you make people aware of your idea and what’s the incentive for it to be used?

See Key Message Builder Tool